Introduction to Innovation Management and Intellectual Property

Intellectual Property Rights protect innovation, artistic work, brands and various other forms of business assets. They help business and individual to reap benefits of your assets and exclude others from taking any commercial gains.

This course will introduce basic concepts of Trademarks, Patents, Copyrights and other forms of Intellectual Property Rights. The learners will understand the significance of protecting Intellectual Property Rights and to adopt strategies for strengthening and safeguarding their business and IP assets.

What is the objective of this course?
Intellectual Property Rights protect innovation, artistic work, brands and various other forms of business assets. They help business and individuals to reap benefits of your assets and exclude others from taking any commercial gains.

Learn about key concepts relating Intellectual Property Rights
Learn to identify the Intellectual Properties involved in any product and how to protect it
Understand the strategic advantages of enterprises using Intellectual Property.
Introduce various forms of Intellectual Property- Patents, Trademark, Copyright and Industrial Designs
Help you identify and protect Intellectual Properties involved in your products/business
Educate on how to build a strong IP Portfolio
Guide on key steps and strategies for protecting an idea and taking it to the commercialization stage

Introduction to Intellectual Property Rights

Different Forms of IP

Patents – Introduction

Patentability: Eligibility Criterias

Patent Application

Patent Registration process

Trademarks – Introduction

Creating a strong brand name

Trademark Registration

Trademark: Key concepts

Introduction to Copyright Protection

Which artistic expressions are protected under Copyright?

Key concepts – Copyright (Important Rights of Copyright Owners Authors)

Introduction to Industrial Design

Registration of Industrial Design

IP Protection: Idea Stage to Commercialization

Innovation Management

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